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Building the future of
agentic commerce

Deep dives on AI shopping, LLM optimization, and technical strategy for modern ecommerce brands.

Essay

A Day in the Life of Your Customer’s AI Shopping Agent

A near-future story told from the perspective of an AI shopping assistant — and what it quietly demands from your brand.

December 2, 202510 min read
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Strategy

The Agentic Commerce Tipping Point

New data shows that AI shopping assistants are rapidly moving from novelty to a major sales driver. Here’s what the latest stats reveal and what they mean for your ecommerce strategy.

November 30, 20259 min read
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Strategy

The AI Shopping Channel Mix: Google, Marketplaces, and ChatGPT

Search, marketplaces, and AI agents are all fighting to be the first stop in the shopping journey. Here’s how to think about your channel mix as ChatGPT becomes a real sales channel.

March 30, 20259 min read
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Playbook

Winning the ChatGPT Shelf

How to make your products the ones AI shopping assistants actually recommend.

March 28, 20259 min read
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Strategy

The Agentic Commerce Revolution

Why AI agents are the next big sales channel for ecommerce brands, and how to prepare your store today.

March 15, 20259 min read
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